I stopped trying to fit into one box and built a house instead. House of Taylor Rachelle is a collection of lifestyle brands for the woman who is active, ambitious, feminine, and fun — and refuses to be just one thing.
I've spent years trying to figure out what box makes the most sense for me — creative, athletic, ambitious, feminine, sophisticated, and fun. After years of trying to fit into an aesthetic, I realized I'm not made to just be one thing.
House of Taylor Rachelle is a home for wellness lifestyle brands for the person who loves their life and wants to feel good living it.
Functional body care worn like a fragrance. Formulated with real skincare ingredients for people with active lifestyles.
Activewear and loungewear for the healthy, mindful girl. Movement that looks as good as it feels.
Everything we build is designed to make your life feel better — not just look better. Function and beauty in equal measure.
You're active, ambitious, feminine, and fun. You don't have to choose which one to be today. We build for all of her.
That's not just a tagline. It's the reason every brand under this house exists — because you do, and we mean it.
I'm building in public — the wins, the pivots, the lessons. Follow along on Instagram for the real story behind the brands.